Every month, Shopify rents you your own store — a subscription, paid apps for basic features, and a cut of every single sale. Own a self-hosted WooCommerce store and that margin goes back where it belongs: your bottom line.
Shopify’s convenience has a price that grows with you. The more you sell, the more you pay — in monthly fees, in app subscriptions to unlock features that should be standard, and in transaction fees skimmed off every order. That’s profit you already earned, leaving your account month after month.
The same store. Two very different cost structures.
Approximate recurring costs for a comparable store, based on 2026 published pricing. Your payment processor charges a similar rate either way — the real savings come from platform fees, extra transaction fees, and apps.
| Cost area | Shopify (approx.) | WooCommerce (approx.) | Typical saving |
|---|---|---|---|
| Platform subscription | \$39–\$399 / mo | \$0 — open-source core | ~100% on licence |
| Hosting | Included | ~\$15–\$35 / mo | — |
| Extra transaction fee* | 0.6%–2% of every sale | 0% | 100% removed |
| Payment processing | ~2.9% + 30¢ | ~2.9% + 30¢ | about the same |
| Apps / extensions | ~\$50–\$150 / mo | many free / lower | ~50–70% |
| Recurring cost overall | Higher | Much lower | ~60–85% lower |
Example: a growing store on Shopify’s Grow plan (~$105/mo) doing ~$15K/month through a third-party gateway, plus ~$80/mo in apps, pays roughly $4,000/year in platform + fees + apps. A comparable self-hosted WooCommerce store runs about $600–$900/year — roughly 80% less.
*Applies when using a third-party gateway instead of Shopify Payments. Figures are approximate, based on 2026 published pricing (Shopify Basic $39 / Grow $105 / Advanced $399 per month; third-party transaction fees 2% / 1% / 0.6%). WooCommerce core is free — you pay only hosting and your payment processor. Actual savings vary by plan, sales volume, and setup.
Shopify keeps you inside its templates. WooCommerce is built on WordPress, so every page, product layout, and checkout step is yours to shape — no theme jail, no “that’s not possible on our platform.”
WooCommerce breaks down the same comparison — subscription costs, fees, and flexibility — in their own guide.
We map your products, customers, orders, and design so nothing gets lost.
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Go live, verify tracking, and hand you a store you own outright.
Tell us your current platform and we’ll map out your migration options — no obligation.
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